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Privacy Policy

Effective Date: April 7, 2021


This Privacy Policy (this “Policy”) applies to your use of www.wagglemail.ca, www.wagglemail.com (the “Sites”), and any other websites, applications, features, promotions, products, or services provided, owned or operated or made available through the Sites by Tree Line Pet Wellness Corporation that link to these Terms (collectively, the “Services”). For certain data laws, Tree Line Pet Wellness Corporation is the “data controller” of your Personal Information used in connection with the Services.

Tree Line Pet Wellness Corporation (“Waggle Mail”, “Waggle Mail Pet Wellness”, the “Company”, “we” or “us”) respects the privacy of our customers and others who use the Services (collectively or individually, “you” or “customer”) and wants you to know and understand how we collect, use, and disclose Personal Information from and about you. By visiting any of the Sites, setting up a customer account (an “Account”), and/or using the Services, you have read and accept the practices set out in this Policy.


For the purposes of this Policy, the term “Personal Information” means any information that is defined to be personal information under applicable privacy laws. Usually, this refers to any information about an identifiable individual or any information that can be used to identify an individual and may include, for example, photo identification, name, home address, date of birth and gender, your credit card information, or any personal identification numbers. In most circumstances, Personal Information does not include business contact information of a representative of an organization, such as the representative’s name, position or title, business address, business telephone number or business fax number. Publicly available information is not Personal Information under this Policy.


We do not automatically collect information about you. We only obtain Personal Information about you as set out below to provide the Services. If you refuse to provide us with certain Personal Information necessary to use the Services or ask us to delete certain Personal Information, we may not be able to deliver the Services.


Waggle Mail uses the Personal Information that we collect for a variety of purposes, including:
We may partner with certain third parties to collect, analyze, and use information collected via the Services or in email communications from Waggle Mail. This information may be used for a variety of purposes, including online behavioral advertising, as discussed below (see the section entitled “How we share Personal Information with third parties”).

We also may use information that we collect to send you promotional communications, including emails or postal mail about the products and services offered by Waggle Mail or our partners. Although we hope you will find our promotional emails of interest, you may opt out of receiving them by clicking on the “unsubscribe” link in any promotional email.


Privacy legislation requires that we obtain the consent of an individual for the collection, use or disclosure of Personal Information in many circumstances. By providing your Personal Information to us, you agree that we may collect, use and disclose your Personal Information in accordance with this Policy and as otherwise permitted or required by law, and that we may access, process and store your Personal Information in Canada or another jurisdiction.

When we receive Personal Information from you for the purposes of providing you with the Services or for other uses identified in this Policy, you are providing us with consent to deal with your Personal Information for the following purposes.
We do not sell your Personal Information in exchange for money. However, we may disclose information to third parties in exchange for analytics, insights, marketing support, or other valuable services. California law treats such disclosures as “sales” even though the information is not exchanged for money. We disclose the following categories of information for such purposes:
Your direct sharing of information on the Services. Certain features of our Services make it possible for you to share comments or feedback publicly with all other users of the Services. Any information that you submit through such features will be available to the public at large and potentially accessible through third-party search engines. Such information can be read, collected, and/or used by others, and it could be used to send you unsolicited messages if you disclose Personal Information. Accordingly, please take care when using these features of the Services.

Your direct sharing of Personal Information through third-party websites and services. The Services may enable you to share directly Personal Information with websites or online services operated by third parties. For example, the Services contain links to third-party websites that incorporate comment and social media features. The Services may also contain a Facebook “like” button, an Instagram “follow” button, a YouTube “subscribe” button, or similar features. If you choose to use these features, you may disclose your Personal Information not just to those third-party websites and services, but also to their users and the public more generally. Because these third-party websites and services are not operated by Waggle Mail, we are not responsible for the content or practices of those websites or services. The collection, use, and disclosure of your Personal Information will be subject to the privacy policies of the third-party websites or services, and not this Policy.

Third-party plugins. The Services integrate certain third-party plug-ins (such as a Facebook “like” button). Even if you do not click on these plug-ins, they may collect information about you, such as your IP address and the pages that you view. They also may set and/or access a cookie. These plugins are governed by the privacy policy of the company providing them.

Aggregated and de-identified information. From time to time, Waggle Mail may also share aggregated or de-identified information that cannot reasonably identify Services users or the devices they use, such as by publishing a report on trends in the usage of the Services.


Waggle Mail uses commercially reasonable physical, technical, and administrative security measures to reduce the risks of loss, misuse, unauthorized access, disclosure, and alteration of your Personal Information. Please be aware, however, that no security measures are perfect or impenetrable. You remain responsible for protecting your username and password and for the security of information you transmit to us over the Internet. In connection with processing of payments, we do not retain any Personal Information or any financial information such as credit card details. Instead, that information is provided directly to our third-party processor, whose use of your Personal Information is governed by their privacy policy and terms, which can be accessed here. Waggle Mail may use other third-party payment processors in the future, at which point, the privacy policies of those third parties would apply to your Personal Information supplied when completing a purchase.


Waggle Mail provides you with a variety of choices regarding how we use Personal Information and how you can manage our privacy when you use the Services, more particularly set out as follows:
Note: deactivating your Account does not cause your Account information to be automatically deleted from our servers.


Depending on where you live, you may have certain rights regarding your Personal Information. Please note that in some circumstances, we may need to keep processing your Personal Information for certain legitimate interest or to comply with legal obligations. If these rights apply, to you, they may permit you to request that we:
Where such rights apply, we will comply with requests to exercise these rights in accordance with applicable laws. We may request you provide us with information necessary to confirm your identity (such as date of birth, IP address, and email address) before responding to your request.

If you want to update Personal Information which is out of date or incorrect, restrict the way that we process and disclose specific Personal Information about you or object to the processing of your Personal Information, then please submit your request by emailing our Privacy Officer.


If you are concerned about having cookies on your computer or device, you can set your browser to refuse all cookies or to indicate when a cookie is being set, allowing you to decide whether to accept it. You can also delete cookies from your computer or device. However, if you choose to block or delete cookies, certain features of the Services may not operate correctly. You can:


We take special precautions to comply with applicable laws regarding children’s advertising and privacy. The Waggle Mail Services are not directed to children under the age of 13, and Waggle Mail will never knowingly collect Personal Information or other information from anyone it knows is under the age of 13. If you think we have done this, please let us know. Persons over 13 but under 18 years of age may use the Services only in conjunction with and under the supervision of a parent or legal guardian.

For residents of the EEA and residents where the processing of Personal Information is based on consent, we will not knowingly engage in that processing for users under the age of consent established by applicable data protection laws. If we learn that we are engaged in that processing with such users, we will halt such processing and will take reasonable measures to promptly remove that information from our records.


If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of company assets or transition of service to another provider, then your Personal Information may be sold or transferred as part of such a transaction as permitted by law and/or contract. In such event, Waggle Mail will endeavor to direct the transferee to use Personal Information in a manner that is consistent with the Policy in effect at the time such Personal Information was collected.


We process and store Personal Information using our server(s) based in Canada, but, on occasion or in the future, may also use cloud service providers. In such instances, we have ensured (or will ensure) that our service providers are bound to maintain the Personal Information in accordance with this Policy. By accepting this Policy or using the Services, you agree to the transfer of any Personal Information that you provide to such jurisdictions and cloud-based servers.


We may change this Policy from time to time. Laws, regulations, and industry standards evolve, which may make those changes necessary, or we may make changes to our business. We will post the changes to this page and encourage you to review our Policy to stay informed. Your continued use of the Services after posting such changes constitutes your binding acceptance of such changes. If we make changes that materially alter your privacy rights, we will provide additional notice. If you disagree with the changes to this Policy, you should contact us at the contact information below.


Waggle Mail is responsible for Personal Information under its control and has designated a Privacy Officer who is accountable for this Policy and applicable Canadian and other privacy and data protection laws. For any questions, comments or suggestions regarding this Policy or the Personal Information protection practices of Waggle Mail not discussed in this Policy, you can contact our Privacy Officer by email or regular mail at the coordinates below. You can submit complaints to our Privacy Officer if you think that we are not meeting our obligations with respect to the protection of Personal Information. We will investigate such complaints and, if they are justified, will take appropriate measures to correct the situation. If you are not satisfied with this internal review of your complaint, you can contact the Office of the Privacy Commissioner of Canada.

Waggle Mail’s Privacy Officer may be contacted at:
Attention: Privacy Officer
Phone: (888) 924-4364 or (888) WAG-4DOG
E-mail: support@wagglemail.com